The Flexible Packaging Blog

Reviews, trends, and tips covering all things flexible packaging to protect your products and your bottom line.

David Roberge

I help CPG brands find the right contract packaging partner through content that answers real questions. I get to do that alongside a team whose values actually match mine: respect, teamwork, and always getting better. I also appreciate the psychology behind decision-making. Outside of work you'll find me hiking with my partner and dog, learning German and Spanish, pulling tarot cards.

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Packaging Materials

By: David Roberge
March 13th, 2015

There are two main components to look at when designing your skin packaging, board choices and printing guidelines. Board Choices In the early days, we pre-perforated the printed board used in our skin packaging with many small holes so that the air could be vacuumed through it. In the early days we used a clay-filled or newsback board. In the early days this left the package to be less than attractive.

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Packaging Materials

By: David Roberge
February 18th, 2015

How do you tell the difference between blister and skin packaging? Skin and blister packaging are both very common choices for retail display packaging, and they both have their place.

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Packaging Materials | The Business of Packaging

By: David Roberge
January 7th, 2015

What Does Your Shrink Film REALLY Cost You? When it comes to shrink packaging, knowing your price per roll is great, but knowing your price per package is even better. Understanding what each package is really costing, how to calculate it, and how you can save money will put you ahead of the pack (pun intended). Determining your true film cost per package is a two step process:

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Equipment | The Business of Packaging

By: David Roberge
December 10th, 2014

Ah, the holiday season is upon us, and wow, do we shop! Unfortunately for most consumers, we have but two choices relative to paying for holiday gifts. One is cash, the other is monthly payments on a credit card. Sadly the interest rates on most are extremely high. Fortunately, for packaging equipment buyers there is another choice- LEASE!

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Equipment

By: David Roberge
December 3rd, 2014

What Do I Need To Know? A LIST OF QUESTIONS TO ASK YOURSELF BEFORE MAKING A PURCHASING DECISION These questions are meant to help you when preparing to make your new packaging equipment decision. Answering these questions will allow you to feel more confident in your choice. These may not be all of the questions you want to answer, but they are a great place to start.

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Packaging Materials | The Business of Packaging

By: David Roberge
November 24th, 2014

Not Be The Turkey.. The Role of People Who Actually Understand Packaging Does your packaging supplier know any more than you can find on your own on the internet?