The demand for consumer-centric, personalized packaging is growing by the day. Though it's making things exciting in the marketplace, it also presents many challenges in the process of creating and maintaining printed food packaging and labeling, especially if you aren't digitally printing. There are a few key items to consider that can positively impact the costs and time required of packaging workflows. Learn how to become more efficient as the tides of the packaging world ebb and flow, and how to keep up with speed to market with these tips from our experience in packaging and labeling for the snacks and confectionery markets.
Running a successful supply chain takes a lot of work, a lot of relationship building and a lot of planning. If the space, labor or capabilities are limited on your end, outsourcing with a co-packer is an excellent option and more than worth review. With fixed costs and a multitude of other benefits, working with a co-packer can help you accomplish a seasonal project or can grow a long term partnership that can free up resources and capital for you to grow. When we start a new contract packaging or fulfillment project we follow 8 simple steps for success. It all starts by reverse-engineering the entire process, from end-user delivery to your timeline demands. Here's how we keep our customer's on track and how you can use these steps to do the same: 1:42 1:42 Speed 1x 0.5x 1x 1.25x 1.5x 1.75x 2x Quality 540p 224p 360p 540p 720p About WistiaReport a problemCopy link and thumbnail Thanks for reporting a problem. We'll attach technical data about this session to help us figure out the issue. Which of these best describes the problem? Choose one Video plays but frequently stutters Video has poor quality Video fails to play Other Any other details or context? CancelSend message
We all want to save the most we can with any projects we take on. This handy infographic will help you maximize your savings with your shrink film. Get it for free when you subscribe to our blog.
If you have a start up business in retail and consumer goods markets, you have plenty of hurdles to overcome as you get your product off the ground. According to an article from Fortune.com and featured by Forbes, 90% of start ups fail. The reasons so many fail are varied and range anywhere from lack of need in the market, lack of funds, the wrong team, or simply strong(er) competition; one way to keep your business on the right track is finding the ideal product packaging, processes, suppliers that will help guide your business and your product launch to success.
The last thing that you want to worry about is your product leaving your business or facility and ending up at it’s destination damaged or completely destroyed. Unfortunately this isn't a rare occurence. No matter if it's your fault due to packaging issues or someone elses as it's in handled transit, it's a representation of your product and brand to the person or business receiving it. In fact, pallet loads can even be turned away at the distribution center, costing thousands for one unit. This can not only cause significant delays in delivery, but also potential damage to your business relationships. When shipping damage occurs you then have to ship out a new product to replace the damaged goods, which can end up costly for your business . The process itself of even looking into where the damage occured or who is liable can be grueling in itself. Additionally, figuring out if the cost will be covered by the carrier or damager and whether they have the insurance to cover it can be a whole other issue in itself. Even if the third party has the insurance to cover it, damaged goods claims can take a bit of time and in most cases, it may be easier to take on the cost yourself for the time spent on monitoring the claim or waiting.
Catching the eye of a consumer in a retail environment can be quite a challenge, but imagine if you could stand up, and out, from the competition? With an in-store off the shelf stand-alone point-of-purchase display you can get your product in front of the right people before the competition even has a chance to dazzle them with their extravagant packaging design. Keep reading to learn more about point-of-purchase (POP) displays and how they can help you to smash your next marketing campaign.
What is anti-static packaging (ASP)? How can it benefit your business? Why is it beneficial for non-electronic consumer goods, too? In order to answer these questions you first have to understand why it is needed. The short answer: The main driver of electronics damage is improper packaging. Also, static attracts dust, which is not attractive to a consumer. The age of electronics is beyond upon us, and now we are developing faster, smaller devices that are all the more sensitive to electrical damage. Electrostatic discharge (ESD )is well-known in the electronics manufacturing industry due to the sensitive nature of the components that are required for their finished goods. You can rely on ASP to reduce damaged goods throughout the supply chain, and to keep your products clean in any environment. By gaining a better understanding of the causes of ESD, you can ground (see what I did there?) your business by following best practices in proper packaging