The Flexible Packaging Blog

Reviews, trends, and tips covering all things flexible packaging to protect your products and your bottom line.

Nathan Dube

As the Digital Marketing Specialist at Industrial Packaging, I am honored to create content for such a phenomenal company and work with one of the greatest teams in the Packaging Industry. Whether creating a video, writing blog posts or generating other pieces of content and multimedia, I am always excited to help educate and inspire our prospects and clients to reach their highest potential in regards to their packaging processes and needs.

Blog Feature

Packaging Materials

By: Nathan Dube
November 30th, 2021

When choosing a shrink film for your product packaging, there are many things you need to consider before selecting a film. These items may include the gauge of film that is best suited for your products, as well as the formulation of shrink film that would be most appropriate for your applications. You may want a glossy sheen on your film to help catch the eyes of consumers, or perhaps you require a less reflective material for one reason or another. And, while there are many questions that you will need to answer before you make a purchase, one of the most critical questions you need to ask yourself is, do you want transparent shrink wrap or printed shrink film? Printed shrink film and clear shrink wrap have many similarities and can be used for some of the same applications. But, you will want to make sure that you choose the film that is best suited for your unique packaging requirements. So, which is right for you? Clear shrink wrap or printed shrink film? In today's article, we are going to help you answer this question. With over 65 years in the packaging industry, we know shrink film like the back of our hands. We have helped thousands of customers choose the correct type of shrink film for their packaging needs. And, we can do the same for you. After reading this article, you will have everything you need to decide if clear shrink wrap or printed shrink film is the right choice for your business.

Blog Feature

By: Nathan Dube
November 23rd, 2021

By now, it would appear that you are at least halfway through your journey to educate yourself about contract packaging companies. You are beginning the work of identifying a potential contract packaging partner. You realize there are many benefits to partnering with a co-packer. From cost and time savings to superior speed to market, you understand the value of contract packaging to your business. But, you want to know exactly what a co-packer does internally to meet these goals. You are curious as to what the internal processes of contract packaging entails. You want to understand how a contract packaging company makes the magic happen. Ideally, you wish you could metaphorically pop the hood on the engine. You want to see exactly how all the moving pieces work within a contract packaging company. Then, you will be able to choose one that can live up to your expectations. Industrial Packaging has continually evolved contract packaging to meet customer demands. But, we may or may not be the right co-packer for you. Regardless, we can help you to understand what makes a great co-packer. In this article, we will show you what goes on behind the scenes of contract packaging companies. Then, you can better understand what contract packaging really is. With this info, you will be one step closer to finding the right contract packaging company.

Blog Feature

By: Nathan Dube
November 18th, 2021

Bundling film is a great way to unitize products, prevent tearing and puncture to your packaging material and make it easier for your customers to carry multi-packs. Bundling film's ease of use for consumers has made it a popular packaging material for beverage, food, and other industries that unitize their products with this substrate. But, when you bring printed bundling film into the mix, it is a whole other ball game! Not only does printed bundling film help you market your products better, but it is also far more eye-catching to the consumer! But what exactly are the benefits that printed bundling film has for your business? And more importantly, what exactly is printed bundling film? Well, that is what we are going to talk about in today's article! As a multi-generational flexible packaging company, we have been helping companies choose the best flexible films for their business for a very long time. We help our clients to understand which films will be most beneficial for their brand. And that is something we can do for you as well! After reading this article, you will understand what printed bundling film is and what the benefits of this material will be for your business and product marketing endeavors!

Blog Feature

Packaging Materials | Environment | Packaging Design | Packaging Psychology

By: Nathan Dube
November 11th, 2021

Whether you are getting ready to package your first products or have been packaging items for some time, it is essential to understand that packaging is not "just packaging." It is crucial to fathom that your packaging is an extension of your marketing department and, more importantly, your brand and your company. Thinking of packaging as an afterthought or a less important aspect of your marketing plan could be a vast and potentially costly mistake. But how does packaging really integrate with marketing? Is there a right way and wrong way to think about packaging and marketing integration? In what ways are packaging materials an extension of your marketing efforts? How can your packaging enhance your approach to marketing, advertising, brand awareness, and the buyer's journey and customer experience? This may seem like a lot to consider. However, we will break down how you can ensure that your packaging is being leveraged as a quality lead-generating aspect of your marketing initiatives. After reading this article, you will understand why packaging is a great marketing tool to have in your marketing department's toolbox.

Blog Feature

Packaging Materials | Investment

By: Nathan Dube
November 9th, 2021

Like you, many food, beverage, and consumer product companies are looking to package their products in bundling film. And also, like you, these companies often inquire about the cost of bundling film. But, pricing for bundling film is not exactly cut and dry at the moment. This is due to reasons including global-supply chain issues, resin market challenges, and the high demand for this type of flexible packaging film. To complicate matters for buyers, many vendors will attempt to put you in front of a sales rep before they give you the pricing information you are seeking regarding bundling film. Don't worry. We won't do that to you. We know how annoying that is. Instead, in this article, we are going to give you the bundling film pricing that you are seeking. And, we will also explain the factors that have lead to the current cost of this type of packaging film. After reading this article, you will know how much bundling film costs. You will also know if buying bundling film is the right choice for your company.

Blog Feature

Packaging Materials | Investment

By: Nathan Dube
November 4th, 2021

Perhaps you are new to purchasing shrink film, and you are looking for the proper vendor to buy your flexible packaging films from. Then again, maybe you have a few different products that you are already packaging on your in-house packaging line. And, you are using both single-wound and centerfold shrink films for various applications. Regardless of your reasons for purchasing these films, you are looking for the best packaging materials vendor to buy from. You want to make sure that you choose the most appropriate vendor for your business and your purchasing requirements. You have found many options by searching online, word of mouth, and other avenues of information collecting. But, what you really want is a guide to choosing the right vendor for your unique needs. Fortunately, you will find that this article has precisely what you are looking for. As a multi-generational packaging materials vendor, Industrial Packaging has helped countless clients chose the right packaging supplies partner, even if it is not ultimately us! And we can do the same for you. This article will review your options for packaging materials vendors. After reading this article, you will be able to choose the packaging materials seller that makes the most sense for your business, products, and personal requirements.