It is well known that shortening your supply chain through regionalization is a cost effective approach to getting your goods to the end user. If your company is need of warehousing, fulfillment, or contract packaging services then we at Industrial Packaging want to hear from you.

It has been an exciting month for Industrial Packaging, and we don't often toot our own horn, but we have to give a giant shout out to our Supply Chain Services team in our Leominster, MA facility. Two awards and one nomination in one month is exciting, and I want to share the excitement with our readers.

As you move to automate your shrink packaging line, be aware of the options available with respect to the type of sealing systems to choose from.

We have all been to the Wal-Marts, Sam's Clubs, and Targets of the world, and as we walk down the wide aisles, there are 360-degree, walk-around displays, showcasing different products. They have facings and graphics on all four sides that and can be shopped from all four sides. These are point-of-purchase displays.

A simple change in how you order can impact your cost. There are basically 3 ways that packaging film is priced: by the pound (or some other unit of weight), by the impression, or by guaranteed roll length. Here are the risks and benefits of each:

Who are you selling to? Who is the customer? This is an age old discussion, and the clear definition is someone who buys something from you and pays you. If you are selling to retailers, the retailer is your customer, the consumer is their customer. The key to successful retail product marketing is to provide value to both.