The Flexible Packaging Blog

Reviews, trends, and tips covering all things flexible packaging to protect your products and your bottom line.

Blog Feature

Packaging Materials | Environment | Packaging Design | Packaging Psychology

By: Nathan Dube
October 11th, 2022

I can't believe it's already October, yet here I am, jotting down the top 5 packaging trends for 2023! They say time goes faster as you get older, and I can't help but to say I agree. Well, folks, 2022 has seen some exciting developments in the packaging industry. The hot packaging trends for 2023 are shaping up and feature some exciting topics. While sustainability and automation are at the forefront of the evolution of the packaging industry as a whole, there are some new players in the game vying for your attention! But what will be the hottest packaging trends in 2023? While only time will tell for sure, we have some significant predictions for what will be taking the spotlight as we head into the new year. This article will review the top 5 packaging trends for 2023. After reading this article, you should have everything you need to capitalize on these hot topics for your business.

Blog Feature

Packaging Materials | Packaging Design

By: Nathan Dube
September 22nd, 2022

Hey there! Do you enjoy social media? Based on the fact that you are reading a blog article, I will assume the answer is yes! OK, question two. Do you enjoy contests? Do you have access to or own a smartphone or digital camera? Would you like to win $500 off your next order of $1,500 or more from Industrial Packaging? If you answered yes to the questions above, we think you will be excited to learn about the Industrial Packaging Social Media Photo Contest! If we have piqued your interest and you would like to learn more about the contest or take part in the event, you will find the rest of this article enlightening. In it, we will look at an overview of the contest, the rules and regulations, and other pieces of information discussing the event and how it will work! There is no cost to enter the contest, and it will be super fun! So, if having fun taking photos and getting a $500 prize sounds like a good time to you, please read on!

Blog Feature

Packaging Materials | Packaging Design

By: Sophia Laura
August 11th, 2022

Are you looking for effective product packaging strategies to snag consumers' attention? Well, so is everyone else these days. When it comes to gaining consumers' attention in retail settings, breaking through all the noise and bringing a customer's attention to your products is hard. With an excessive variety of items to choose from, consumers often feel overwhelmed by all the options they have when perusing store shelves at their local retail establishments. But that is where great packaging can intervene on your behalf and help consumers to choose a product. And if that packaging is applied appropriately, the product they choose may very well be the ones that you are selling. But how can you use packaging to grab customers' attention? Which packaging strategies should you use when attempting to get consumers' eyes on your products? In this article, we will review four effective product packaging strategies that will allow you to capture the attention and wallets of today's consumers.

Blog Feature

Packaging Materials | Packaging Design

By: Nathan Dube
July 26th, 2022

Have you considered single-serve packaging when trying to formulate new avenues for revenue? If not, it is something that you may want to think about. Today, many consumers are looking to buy single servings of food or beverage products. This is due in part to the response to COVID. As people wanted to prevent the spread of germs, many consumers began buying single-serve packages so individuals would get their own food or beverage without having to touch other people's items. However, that is not the only driving factor behind consumers' push to buy single-serve products. Regardless of the reasons that led to this push, offering single-serve products in single-serve packaging is a new way to get your products into previously unavailable places. By offering single servings of your products, you have the opportunity to get your products onto shelves they have yet to be featured on. When offering single servings of your products, you can engage consumers differently than you currently are. This opens up new opportunities to sell the same product in new ways or launch a new product. But, is single serve packaging and product sales right for your business? What do you need to know before you start offering single serve products? In this article, we will explore the current boom in single-serve packaging and provide information that will help you decide if single-serve packaging is suitable for your business.

Blog Feature

Packaging Materials | Packaging Design

By: Nathan Dube
July 5th, 2022

You know you want to package your products in printed shrink or bundling film. But, you are not sure which one of these flexible packaging films is right for your needs. While these flexible packaging films look similar, they are meant for different packaging applications. And, you want to make sure that you choose the proper film for your product packaging requirements. However, you want to understand better the differences between these two types of packaging materials so that you can select the one that is most appropriate for your needs. Today, we will explain the differences between these two types of packaging supplies and help you choose the one best suited for your product packaging.

Blog Feature

Packaging Materials | Environment | Packaging Design

By: Nathan Dube
June 2nd, 2022

You have a lot to consider when deciding between flexible pouches vs. glass bottles for beverage packaging. On the one hand, glass has been used for beverage packaging for hundreds of years. On the other hand, flexible pouches are seeing massive growth in the beverage packaging industry. There are various pros and cons to both packaging materials. Glass is entirely recyclable but has a much higher carbon footprint than flexible pouches. Most flexible pouches are not recyclable but have a significantly lower shipping cost and carbon footprint. The are many reasons why you may want to choose one of these beverage packaging materials over the other. But which material is best for your beverage packaging needs? We will compare flexible pouches to glass bottles for beverage packaging applications today. After reading this article, you will know which material suits your needs.