The Flexible Packaging Blog

Reviews, trends, and tips covering all things flexible packaging to protect your products and your bottom line.

Nathan Dube

As the Digital Marketing Specialist at Industrial Packaging, I am honored to create content for such a phenomenal company and work with one of the greatest teams in the Packaging Industry. Whether creating a video, writing blog posts or generating other pieces of content and multimedia, I am always excited to help educate and inspire our prospects and clients to reach their highest potential in regards to their packaging processes and needs.

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Packaging Materials | Packaging Design | Packaging Psychology

By: Nathan Dube
March 3rd, 2022

Pop culture has long affected the packaging designs of many brand's products. Popular music, movies, books, and other forms of media directly impact the packaging materials of various companies. Companies use elements of pop culture in their packaging design because doing so has proven to be an effective way to increase the sales of their products. And while the aforementioned types of media listed above are often the major forces behind these dynamics, other cultural influences will also impact the design of many brand's packaging. One of the most significant forces from pop culture that plays an essential role in shifting the aesthetics of many company's product packaging designs is what is known as a "vibe shift." Vibe shifts often (sometimes overnight) change the way many consumers will interact with the products they buy. Should companies who sell products to the consumers that are most invested in cutting-edge trends ignore a vibe shift when it occurs, there may be negative repercussions. But, what is a vibe shift, and how does it affect consumer's buying habits? What are the consequences of not adjusting your product packaging to reflect the needs of those who value such significant trends? And which types of companies should be concerned about vibe shifts as they relate to the success of their product packaging? This article will explain what a vibe shift is and why it is crucial to consider when thinking about packaging design and aesthetics.

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Equipment | Packaging Materials | Supply Chain Services/ Contract Packaging | Fulfillment

By: Nathan Dube
March 1st, 2022

By now, you, like the majority of the rest of the world, are probably aware of the crisis in Ukraine. War is never an event that we look forward to, and it has lasting, often significant consequences. For packaging companies and their customers, one of these consequences may very well be a notable cost increase for materials, services, and machinery. But, how exactly is the war in Ukraine responsible for causing such changes in the prices of these items? From cost increases in the resin market to the potential skyrocketing gasoline and crude oil prices, there are various ways in which this conflict may result in serious financial repercussions throughout various industries the world over. This article will explain what types of cost increases you can expect in the wake of the war. After reading this article, you will be armed with knowledge about these dynamics. Hopefully, with this knowledge in hand, you will be able to formulate ideas to navigate these potentially severe cost increases.

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By: Nathan Dube
February 24th, 2022

As you move closer to the prospect of outsourcing your product packaging or doing it in-house, you are furthering your knowledge of the different types of product packaging types and services. Now, you are looking for an explanation of secondary packaging. You want to know what secondary packaging is. You want to know how it works. And you want to see if you should do secondary packaging in-house or outsource it to a co-packer. This article will explain what secondary packaging is and how it works. After reading this article, you will be able to decide if outsourcing your secondary packaging needs to a contract packaging company is the best option for the success of your business or not.

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Supply Chain Services/ Contract Packaging

By: Nathan Dube
February 22nd, 2022

In the wide world of contract packaging, many different types of services fall under the subject. You have primary packaging, secondary packaging, tertiary packaging, third party logistics, pick and pack, and various other types of packaging processes. But, as for you, you are here for primary packaging. You are looking for an explanation of what primary packaging is. You want to know what types of businesses use primary packaging. You want to know if primary packaging is needed for your product packaging requirements and, if so, how can it benefit your business? You want to know how primary packaging differs from the other types of packaging mentioned above, and you want to know how primary packaging fits into contract packaging as a whole. This article is going to discuss each of the topics above. After reading this article, you will understand what primary packaging is and if it is something that can benefit your business.

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Packaging Materials

By: Nathan Dube
February 17th, 2022

Wait! Before you go placing that order for packaging materials, find out if there are any minimum order requirements! What are minimum order requirements, you say? Well, it's a good thing you asked before placing that order! There are minimum order requirements for certain packaging materials, and based on the individual manufacturer, additional fees may be applied when minimum orders cannot be met. That is why it is essential to understand minimum order requirements. Failure to understand this item may result in headaches during the process of ordering specific packaging materials. And that is why we are going to explain minimum order requirements in this article. After reading this article, you will know what minimum order requirements are and how they affect the packaging supply buying process. This knowledge will help you to make better purchasing decisions for your business.

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Packaging Materials

By: Nathan Dube
February 15th, 2022

After a journey through various examples of content pertaining to carded packaging (the type of packaging you feel is best for your products), you have decided that either blister packs or clamshells are likely the appropriate packaging materials for your needs. But, you are not well versed in either of these flexible packaging supplies. You want to have a solid understanding of the definition of these items. You also want to know which applications these packaging supplies are best suited for. You may even be a little confused about the differences between these particular options as there are variations of each that seem quite similar in appearance and function. As such, you want to make sure that you are able to leverage the wisdom of a packaging expert to properly identify the correct choice for your product packaging requirements. However, you have not found a quality comparison piece that provides the information you are seeking during this time. You want a simple, straightforward, easy-to-understand review of these packaging materials so that you can easily make the correct choice when making your final decision about which of these two materials is right for your business. Fortunately, this article is exactly what you are looking for! After reading this blog post, you will have pretty much everything you will need in order to choose between blister packaging or clamshell packaging for your products and packaging line.