2019 is fast approaching, which means it’s a good time to think about the state of the e-commerce packaging industry. By understanding where it’s headed and what trends are on the horizon, you’re in a better position to ensure that your business stays current and competitive.
Industrial production and manufacturing as a whole has seen a steady uptick in demand and revenue forecasts since the start of 2015. This steady increase has created many growth opportunities for manufacturing and packaging plants alike. This growth is the result of companies considering new lines of products or ramping up production of existing lines. Either way, expansion of facilities is often the best way – or the only way – to achieve business objectives and keep up with demand.
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Advances in technology are often the driving forces behind businesses’ improved efficiencies and competitive advantages. In nearly every industry in the world, technological innovation separates businesses from their competitors and ultimately pushes the entire industry forward – forcing all companies to adapt or risk irrelevance.
In the age of the technology boom it's important to take a look at how you bring your products to market. Do you need to consider the boom in e-commerce when it comes to your current packaging designs? Some believe it's necessary depending on your product line and target markets while others are using it as a way to catapult their business by packaging with a new set of eyes and creativity, creating a bond between the consumer and the brand. How has the digital age influenced product packaging? Here's the latest on how digital is influencing packaging aesthetics and how you can too, with research to back it up!
As a business owner, you know that making sales is probably the most exciting part of your business. But what happens after the order is placed? Somehow your product needs to end up in your customer's’ hands. If you’ve been manufacturing, distributing and/or selling for a while, you’ve probably thought about storage space, shipping, and fulfillment.