Were you thinking of downgauging stretch film for cost savings? I did the same when I was in high school. When I was seventeen, I worked in a warehouse for a local trucking company that one of my best friend's fathers owned. And, oddly enough... I used to think about how the company could save money via cutting stretch wrap costs by downgauging their film. Although, I never mentioned it. I was just a teenager, and I figured they would not be interested in the feedback. Still, the memories are as fresh as they were back then. I will never forget waking up at 2:00 AM to be at work at 4:00 AM. The Drive in the winter was cold and harsh. But, that same cool air was a blessing during the summer months. Knowing I had anywhere from eight to sixteen-hour shifts unloading trucks, I would down two energy drinks before arriving to work. One of the daily responsibilities was to wrap the stacked pallets of packages with hand stretch wrap. In the winter, we would warm our work gloves in the microwave before going into the ice-cold, concrete-floored building and getting to work. I will never forget the slightly dizzying process of wrapping a pallet. We would load a roll of hand stretch wrap onto a stretch wrap dispenser. Next, we would pull a bit of the film from the roll and tuck it under the corner of a stacked pallet. Then we would run circles around the pallet, pulling the stretch film tight as we ran the wrap up to the top and then back down to the bottom. Looking back on it, I wish I had spoken up about downgauging. I saw my friend's father for the first time in years a few days ago. With all the supply chain and trucking industry complexities, they decided to sell their business. I can't save their company any money now. But, perhaps I can help you to save money for yours. Today, I will explain how downgauging your stretch film could save you a little or a lot of cash. Cash as cold and hard as those sub-zero winter mornings, dancing around pallets of boxes in the warehouse.

I can see that you are ready to buy packaging materials and machinery for your business! But you should read this first time packaging buyer's guide first! You want to source the best packaging machinery and materials possible. But, you have never bought either of these items before. While you may be tempted to hop into a purchase, there are several things that you need to do first. These include getting clarification on items such as financing, lead times, installation, shipping, and many other related topics. So it is crucial that you read this first time packaging buyer's guide before proceeding to hit that buy button! But, which questions will you have to answer before you buy? What information will you need to provide to your chosen packaging company before you can continue with your purchase? This article will answer the questions above and prepare you for making the right buying decisions for your company and packaging line. Here you should have everything you need to move forward with your first packaging machinery or materials purchase!

You are beyond excited as you take your last sip of coffee, gently placing the cup on your desk. You have packaging materials and machinery on your mind. And you are ready. Before you, a flat-screen LCD monitor glows, projecting that beautiful blue light upon your face. You can feel the caffeine coursing through your veins. You type away at the keyboard; the excitement rises with each click and clack of the keys beneath your fingers. You hit enter. Now, you stare at the home page of your chosen packaging materials and machinery vendor. You have been waiting for this moment for a long time. Today is the day, you think to yourself! You are finally ready to purchase packaging materials or machinery, and you are about to hit that buy button. You hear a gentle whisper as if a voice was calling to you from another realm. And suddenly, you freeze. Your finger hovers over the enter button. Wait, says the voice. Wait? You think to yourself. No, I want to do this; I am ready to buy, you exclaim to no one in particular! Again, you attempt to hit the buy button. And again, your finger stops as it just barely scratches the surface of the enter button on your keyboard. Wait, says the voice, now louder, as if from a person standing in the room with you. Whom could that be, you ask yourself silently? As you read these words here today, we answer you. It is us, Industrial Packaging! You are probably wondering why it seems as if we do not want you to buy packaging machinery and materials. We do. We genuinely do; however, you may not be ready yet. It would help if you answered several essential questions first, and we are here to go over those questions with you. Once you have taken care of the items in this article, you will be ready to make a packaging purchase.

Like pretty much every other business on the face of the planet, I will assume that you wish you had a larger social media following. After all, the more social followers you have, the better you can turn those followers into new customers. But, it is not always easy to develop a large social media community around your brand, especially if you are a B2B. Given your way, you would probably have thousands of devoted fans following your social media accounts and buying copious amounts of your products, right? There are many ways to attempt to do this digitally. However, not all tactics work for every company. Plus, some tactics work better than others. And, there are some tactics that you may not even be using. If I had to take another guess, I bet you are not evening think about, let's call them, "analog" tactics to boost your social media following. But, if you want to succeed in building a robust social media community around your products, it is a good idea to try different things. And one of the best ways to drive the number of social followers up for your brand is to use packaging. But, how can you use packaging to increase the number of your social media followers? What are the ways in which packaging can be leveraged for such an endeavor? This article will explain how to use your product packaging to entice consumers to join your social media communities and become huge fans of your brand! After reading this article, you will have some solid ideas on how to achieve your social media community growth goals.

I am super excited to present the top 5 episodes of the Industrial Packaging Podcast to you! But, before we get started, I have to ask, did you even know we have a podcast? After perusing our social media follower count, I have concluded that some of you (our beloved blog subscribers) don’t even know we have a podcast! And, if you are not already subscribed to our YouTube channel, you are missing out on the best content in the packaging industry! While our YouTube channel features other amazing content such as our cartoon edutainment show, company culture videos, product explorations, and some hilarious videos, some of our most popular videos are, in fact, the podcast. And, what better way to explore the Industrial Packaging Podcast than by reviewing the most popular episodes all in one spot? After reading this article, you will have a good idea of what the show is all about and how the content can help you to make better packaging purchasing decisions.

NFTs are one of the hottest topics in the world right now, with around 1.2 million Google searches per month all over the globe. With the worldwide roller-coaster of interest in cryptocurrency constantly ebbing and flowing, it should come as no surprise that people everywhere are starting to research the NFT phenomenon. NFTs are making waves throughout various industries, including the collective realms of art, finance, gaming, esports, packaging, branding and graphic design. Early adopters of cryptocurrencies and virtual reality technologies linked to the rise in popularity of the metaverse have been talking up the potential revenue attribution potentials of NFTs since at least the arrival of bitcoin. The idea that digital assets (and other variations of what may be considered an NFT) may be profitable has inspired many to research these "non-fungible tokens." And their supposed ability to generate income from ownership in the context of Intellectual Property dynamics has captured the interest of many business owners. But, many of the ultra-wealthy elite have long scoffed at NFTs as a viable way to make money, let alone start a successful business. For those who long for the days of the gold standard, NFTs come off as a temporary trend with little value beyond their hype. However, with rising interest in the financial value and capabilities that cryptocurrencies have to offer, both world governments and more open-minded economic powers are turning their heads. These include venture capitalists and cutting-edge tech start-ups who are beginning to sound the alarm on the potential that cryptocurrencies may hold for generating massive revenue. As such, more and more people are hopping on the crypto bandwagon, and many tech-savvy entrepreneurs are starting to work with NFTs and the related dynamics of these digital assets in an effort to launch successful businesses. But, how can you possibly use NFTs to launch a successful brand? What does that look like? And more importantly, how does packaging come into all of this? This article will explore the answer to these questions through the lens of legendary restaurateur Andy Nguyen's Bored Ape Yacht Club pop-up restaurant. After reading this article, you will better understand how NFTs can be combined with packaging materials and design to launch a successful brand.