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The Flexible Packaging Blog

Reviews, trends, and tips covering all things flexible packaging to protect your products and your bottom line.

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Air Pillows  |  Environment  |  Packaging Design  |  Packaging Materials  |  Packaging Psychology  |  Shipping Protection

What Is Protective Packaging? Definition, Types, And Uses

At Industrial Packaging we have been offering protective packaging supplies for close to 70 years. Now, while you have probably heard the term "protective packaging" before, you may be wondering, what exactly is it? In the article below, we will define and explore protective packaging materials and the various applications of which are most common for this type of packaging supply.

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Environment  |  Packaging Design  |  Packaging Psychology  |  The Business of Packaging

Is Flexible Packaging An Environmentally Friendly Choice? An Honest Assessment

Now that we have reached the future and are currently living in 2020, (What a time to be alive) environmental friendliness, sustainability and recycling are going to be a major focal point for brands and consumers alike.   You’ve heard about the damage that plastics are causing in our oceans, but that’s not the full truth. Here at Industrial Packaging, we specialize in flexible packaging so we wanted to look at the facts to dispel a common myth.    When it comes to packaging materials, flexible packaging supplies such as shrink film and stand up pouches are currently the most environmentally friendly materials for packaging your products. This, however, isn’t the long-term solution. We will go into more detail on that later.   Yes, flexible packaging items are made of soft plastics. However, contrary to modern preconceptions and emotional reactions to this substrate, science proves that they are STILL the most environmentally friendly choice for packaging. This article will help to inform you of your packaging options and their impact on the environment

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Shrink Film Cheat Sheet

Shrink Film Cheat Sheet

We all want to save the most we can with any projects we take on. This handy infographic will help you maximize your savings with your shrink film. Get it for free when you subscribe to our blog.

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Packaging Materials  |  Packaging Psychology  |  The Business of Packaging

What Is Interactive Packaging?

When packaging invites you to interact with it, causing you to engage in activities like coloring, crushing, folding, listening, playing, reading, and etc., it pulls you into the brand and allows you to connect with the product in a way that traditional packaging supplies do not. These are the goals of interactive packaging. But what exactly is interactive packaging and how does it work? What are some examples of successful interactive packaging in the real world? In this post we will take a look at some excellent examples of interactive packaging and explore the hows and whys of this style of packaging.

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Packaging Design  |  Packaging Materials  |  Packaging Psychology  |  The Business of Packaging

What Is Digital Packaging?

The future is here. Everyday, millions of people walk around with high powered tiny computers with glowing LCD screens in their pockets. We use these devices to catch a ride, buy food, prepay for movie tickets, find deals on everything under the sun and learn new things about our world. As this technology continues to evolve, we will see more and more packaging that we can interact with digitally. And while digital packaging is still a relatively new phenomenon, it will soon be prevalent everywhere. What is digital packaging exactly? Join me in the article below and we will explore this new exciting chapter in the history of the packaging industry.

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Environment  |  Fulfillment  |  Packaging Design  |  Packaging Materials  |  Packaging Psychology  |  Shipping Protection

The Top 3 Concerns Of E-commerce Packaging In 2020

Packaging for e-commerce is nothing new. However, there are some significant changes coming down the line for e-com packaging materials, protocols and related dynamics. As we head into 2020, any and all companies doing e-com business must be aware of the demands of the consumer.   But what changes are ahead for e-com packaging? How is the circular economy effecting e-com packaging materials and processes? What are consumers expecting from the unboxing experience? How are environmental concerns shaping the realm of e-com packaging? In the article below we will take a look at the top 3 concerns of e-com packaging in 2020 and how this dynamic is changing as we move into the new year.

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Environment  |  Packaging Design  |  Packaging Materials  |  Packaging Psychology

When Less Is More: Minimalist Packaging

While many companies attempt to procure packaging that screams "attention here" as they grasp at the peripheral vision of consumers with loud colors and bold typography, there is a growing trend of the opposite approach that will rise to prominence in 2020.   Minimalist packaging is at once simple and elegant. In direct opposition to several other popular packaging trends coming to the forefront of the industry as we flow into the new year, minimalism strikes a balance between environmental concerns and the chic aesthetic of overt simplicity. In the article below, we will explore the appeal of "less" in modern packaging supplies.

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