The Flexible Packaging Blog
Reviews, trends, and tips covering all things flexible packaging to protect your products and your bottom line.
Packaging Materials | Packaging Design
By:
Nathan Dube
April 4th, 2019
Tamper evident packaging is a stalwart of safety and awareness in the packaging industry. Not only does tamper evident packaging feature strong materials that keep the products inside safe, they also alert consumers to the reality of contamination or foul play. Before we get started though, what exactly is tamper evident Packaging? Here is the definition from the Food and Drug Administration:
Packaging Materials | Environment | Packaging Design
By:
Nathan Dube
March 28th, 2019
Back in February, the packaging world collectively turned its head towards the announcement of LOOP, a revolutionary and potentially disruptive paradigm shift in the way major brands provide high-quality packaging while simultaneously putting recycling and waste reduction front and center. What is LOOP exactly? Loop is essentially a new approach to the by-gone days of the milkman’s business model. From LOOP’s website: “Loop is a circular shopping platform that transforms the packaging of your everyday essentials from single-use disposable to durable, feature-packed designs. Not so long ago, the milkman delivered reusable bottles and later picked them up to be refilled. Loop is the milkman reimagined - honoring our past from a modern perspective.” In place of the milkman, you will find your local UPS delivery driver dropping off products from various companies (including but not limited to Procter & Gamble, Unilever, Nestlé, PepsiCo, Mars Petcare, etc.) and then returning to pick up your used packaging and sending it back to LOOP where it will be cleaned, refilled and resold once again.
Packaging Materials | The Business of Packaging | Food Packaging | Packaging Psychology
By:
David Roberge
March 27th, 2019
Color psychology plays a big role in advertising and retail sales. Package color has a notable effect on consumers and can turn them on to your product or chase them away. Depending on the demographics of your target market, the colors you choose to employ on you packaging materials can make or break the success of a product. While color psychology is not exactly magic, it can have an almost metaphysical effect on your customer base. Choosing the right colors to invoke the right emotions is a tightrope act that when done correctly, can produce amazing results. But which colors are right for your packaging?
Equipment | Packaging Materials | Environment | The Business of Packaging | Plant Performance | Investment | Packaging Design | Packaging Psychology
By:
David Roberge
March 21st, 2019
You may wonder why a packaging company would write an article about "Zero Waste Packaging." I mean, that seems counterintuitive, doesn't it? I am sure you are thinking something along the lines of, "if zero-waste packaging were to be fully adopted by corporations and the public alike, wouldn't you go out of business?" While we genuinely appreciate your concern for our well-being, don't worry. While zero-waste packaging could, in theory, pose such a threat, full adoption on a national, let alone a global level, is many years in the future, if at all. Still, zero-waste packaging is an essential topic for us to discuss, as there are both pros and cons to current zero-waste packaging materials, programs, and associated elements. In this article, we will explain what zero-waste packaging is, how it works, and many other topics surrounding the idea of zero-waste packaging. After reading this article, you will have a solid basic understanding of zero-waste packaging and its role in product packaging today and in the future.
Equipment | Packaging Materials | The Business of Packaging | Plant Performance | Investment | Packaging Design | Food Packaging | Packaging Psychology
By:
David Roberge
March 14th, 2019
Packaging trends pop up pretty quickly, and even when you have your finger on the pulse of the industry, there are always innovative new ways to present your items that you may not have considered. One of the most convenient, flexible, and trending new options are stand up pouches. They’ve been around for decades, but with the public’s growing interest in efficiency and waste reduction, they’re rapidly growing in popularity. Basically, stand up pouches are soft sided containers that stand up on their own, unsupported. They usually have a resealable zipper, track, and/or spout, and can carry solid, liquid, or powdered items.
Equipment | Packaging Materials | Environment | The Business of Packaging | Technical Service and Support | Plant Performance | Shipping Protection | Food Packaging
By:
David Roberge
March 7th, 2019
Minimizing excess stretch film usage is important for reducing waste, saving money, and keeping your operation as efficient as possible. While stretch film is an invaluable product, the less you use while properly securing your loads, the better for your bottom line. Load containment is one of the most important factors in this process. The term refers to the different forces that work in unison to hold your pallets together. Proper load containment secures your product so it can travel and arrive intact. Here’s everything you need to know about making load containment your secret weapon: